as White label.
We can provide our software solutions in White Label model - it’s a customisable software, giving companies possibility to rebrand it as their own. Then it can be sold as part of a subscription of their own product line.
In this model we offer:
- video player
- real-time video analytics
White label for video player
White label for video player doesn’t need much of explanation. Player styles and branding can be easly adjusted to your needs. For this we got some pre-defined skins for player for quick start. Of course if clients needs we can prepare completly different, more consistient with client product line dedicated skin. Additional elements like TV channels selector or related series episodes navigation can be easly added into player - if needed.
White label for real-time video analytics
Some clients want to integrate Video Analytics more deeply into their already existing products, so they can access them directly via their own systems. But such integration can be very time and money consuming. For this purpose we provide our analytics in the “white label” model with easy integration with the iframe element. It is a kind of widget, which users can put into their web app / web system and controll navigation. It is very similar to embedding video with iframe, but instead of video you get charts and data for your account. See example below:
Whole navigation and page is served by "client/partner". All “views” like "Dashboard", "Audience", "Geo", "Tech", "Content", "Top content", “Heartbeat” are predefined views served directly from bradmax platform and presents “client/partner” data. Such integration is much easier for integration (clients do not have to handle each chart, table) and can be frequently done in only a few days. Meanwhile we customize the theme of provided views so they will be consistent with client UI.
With such integration, you can easily provide Bradmax analytics as “White label analytics” for media content and serve them as your platform solution. This is an easy to obtain added value for your platform customers.
Example Case study
Partner who prepare live streaming for conferences, concerts, etc. has own platform for video recording and distribution. Their clients - eg. concert organizer - wanted to complete handle transmission in one place - in partner platform. Partner wanted to easly customise player (to client organizer needs), by just adjusting colors and branding. This is easly possible with our online player configurator, where in few minutes best matching skin, colours and logos can be added. This player configurator can be integrated via iframe with partner page, so his clients can choose all options by themselves. Player prepared in such way has automatically configured Bradmax Analytics.
Additionaly Bradmax Analytics panel - which presents statistics, how video / streams were watched - was be also without problems integrated into partner platform using iframe. After that partner clients were, able to setup player to their needs page and watch Bradmax Analytics statistics (including real time statistics) via partner page.