Branded video player

# A branded video player with your logo, theme and controls

Branded usually means one of three different things: a logo on the player, a restyled interface, or no vendor branding anywhere at all. They are different amounts of work, and picking the wrong one is how a two-day job turns into a fork of the player.

Bradmax does all three by configuration. Theme, accent colour, fonts, icons and logo rules are settings on the player, so branding is a config change, not a rebuild.

## Three depths of branding

### Your logo and watermark

A logo on the player, with rules for when it hides itself and whether it stays visible while an ad is playing. Both are documented configuration options, not a code change.

### Theme, colour, fonts and icons

Start from a built-in theme (techno is the one the theme demo opens on), then override the accent colour, font and icon set. That demo walks through every option on a live player, including the shape of the control bar.

### Fully white-label

No Bradmax name or logo in the interface at all, with your documentation in front of your customers. This is the reseller and white-label program. It is a commercial arrangement as much as a technical one.

## How deep does the configuration actually go?

The skin object in the player configuration carries the theme, the accent colour, the font, the icon set and the logo behaviour. Because it is configuration and not code, the same player build can serve several brands. A platform or reseller creates one player per end customer and gives each its own skin, colours and logo.

That is also what makes the configurator useful. A non-developer can set the logo and colours, check the result on a live player, and hand back a working configuration instead of a list of hex codes for someone else to implement.

For the same reason, branding changes ship on your schedule, not ours. A colour update or a new logo is a configuration edit, not a player release.

## Where the limits are

### Fullscreen on iOS and tvOS

Once playback goes fullscreen on an Apple device, the controls belong to the operating system. Branding applies to the inline player. Apple draws the rest.

### DRM failure messages

A licence failure is reported by the browser or the platform DRM module, so the wording comes from there, not from us. The surrounding interface can match your brand. The message itself cannot.

### TV focus behaviour

On Tizen, webOS and Android TV the viewer navigates with a remote, so every state needs a visible focus treatment. That is design work in the skin, not a colour swap, and it is the part most branding projects underestimate.

## What is a setting and what is a project

| Criterion | Setting | Project |
| --- | --- | --- |
| Logo, accent colour, fonts, icons | Configuration | Nothing extra |
| Theme and control bar arrangement | Choose a built-in theme | A custom layout means skin work |
| Poster and splash images | Per media source | Nothing extra |
| TV focus states and remote navigation | Inherited from the theme | Design and test per platform |

## See it and go deeper

- [Branded player demo](https://bradmax.com/site/en/demo/branded)

- [Theme demo](https://bradmax.com/site/en/demo/theme)

- [White-label and reseller program](https://bradmax.com/site/en/white-label)

- [Player for software houses](https://bradmax.com/site/en/solutions/software-houses)

- [Start free](https://bradmax.com/site/en/signup)

## Frequently asked questions

### How do I create a branded video player for my website?

Choose a theme, set the accent colour, font and icon set, then point the player at your logo. That is the whole configuration. There is no separate build and no stylesheet to maintain. The theme demo shows the options on a live player, and the online configurator produces the configuration for you.

### Can I show a different logo for each of my customers?

Yes, with a separate player per customer. The branding lives in the player configuration, so each player carries its own theme, colours and logo. You don't maintain a separate build for each one.

### Can I remove all Bradmax branding?

Yes. That is the white-label configuration: no Bradmax name or logo anywhere in the player interface, with your own documentation in front of your customers. Commercial terms for that model are agreed per partner.

### Does white-labelling cost extra?

It depends on the plan and the relationship. The prices published on this site are end-customer list prices; partner and reseller terms are agreed per partner and stay private.

### Where does the branding live in the configuration?

In the skin object of the player configuration: theme, colour, font, icon set, plus the logo and its visibility rules (logoAutohide and logoVisibleDuringAdPlayback). The player documentation lists every option, and there is a documented default for each one.

## Sources and method

- Player skin and logo configuration options Bradmax player documentation

- White-label player and reseller program Bradmax product page, /site/en/white-label

### See a branded player running

The demo lets you switch logos, colours and themes on a live stream, so you can judge the result on your own screen rather than in a screenshot.
